Talking about big budget films and the need to reduce the budget has always been a hot topic for discussion in the tinsel town. This issue once again came to the forefront with Kamal answering a question about it during an interview.
The Ulaganayagan pointed out that he is open to big budget films if they have strong content. On Endhiran, which is mega budget project turning out to be big hit; Kamal said that it attained that status not due to the content but because it starred Rajinikanth and a heavy dose of marketing strategy.