WHILE IT IS MINIMAL POSTERS FOR KAMAL, IT IS AN AUTO FOR SHRUTI HAASAN!

Be it promoting a film through big hoardings or communicating via social media, creating awareness about a film has become a mandatory need for the makers. This May 1st films like Uttama Villain, Vai Raja Vai and Gabbar Is Back are releasing and promotions for the same are going ahead in full-throttle.

Uttama Villain team is on to revisit the Kamal of yore with innovative minimal posters based on his older movies in Twitter. A new trailer was also released last night and the response has been solid.

Vai Raja Vai team was seen together for TV shows and at a major award function for promoting their film. This young and vibrant team is promoting the film across all mediums and their team spirit is evident with 'groupies' shared in Twitter.

On the other hand, Hindi films are known for their extensive promotions. The film Gabbar Is Back is anticipated across all-center audience and the team is also flying to many cities promoting it. Akshay Kumar and Shruti Haasan are on a travel spree even while giving their TV interviews. In a recent TV interaction, the two shared an auto along with the interviewer and promoted their film.

The other kinds of regular promotions such as appearing in special reality shows, addressing a mass gathering for public rallies and special video releases are also happening in full throttle for the respective movies.