"Why this kolaveri and Why 3? Why?" is the question that starts lingering in your mind as soon the end credits start rolling out.
There is no major storyline in "3" which is titled so because it is made and acted by the successors of 3 pioneers of Tamil cinema. (Kasthuri Raja - Kamal Hassan - Rajnikanth) Also "3" is titled "3" because it showcases 3 different timelines or phases in the lead pair's life.
The only interesting part was the school romance between Ram (Dhanush) and Janani (Shruti). That was something fresh and it seemed to connect with the audience. Once Ram and Janani grow up, your head starts paining even so that the music director gave up and put his tunes on a recursive loop one after the other.
"3" could never have been anything innovative or better. Technically, it could have been presented in a more flamboyant way. At once Bollywood was "disease-struck" and now it is Kollywood's turn. One movie after another we have learnt the various diseases and health disorders that humans could get. It does educate us but it is not worth buying a ticket stub for.
Dhanush acts well. He has matured from a "rowdy" to a decent actor but again he seems to go on the "mental" loop. If he likes acting a man going out of control more often, he should consider doing stage play where the same drama is repeated location after location.
Background music by Anirudh shows that he's following Ilayaraja, Yuvan and GVP at the same time. Good for him but bad for the audience. Songs were awesome and the picturisation was also pretty out-of-the-ordinary. Sound engineer Resul Pookutty's inclusion in the crew was of no use except that you hear minute sounds better (Maybe that is what his work is!)
Mobile and automobile partners Aircel and Audi have sure got their screen space. You see Dhanush using pocket internet 3G to view facebook on the beach and Audi logo has been given some space in between the dancing troupe in the "Why this kolaveri" song. You can actually see the dancers leaving some space so that the audi logo is seen.
Shruti Hassan is totally a horror movie material. She would definitely make a great ghost even beating the legends existing still.
I was completely unsure about the genre of the movie because it has Comedy, Drama, Action, Comedy in action, Love, Chennai school children kissing and hugging (dating back to Kushi era where such things were definitely not prevalent..Maybe they took the "kattipudi kattipudi da" song very seriously), Crime. It also scares you. Probably Aishwarya wanted to make a romantic thriller but she has failed big time.
I don't have more to comment on this movie because there isn't anything to say when you are completely unsatisfied. I would say "3" is a rocket launch mishap mid-way. It starts off well and ends at the bottom of the sea.
3 - Would have been better as a short film!