Exclusive: Kaththi's performance in Kerala - the ground reality

There has been a big furor and many speculations over Kaththi's box-office performance in Kerala, traditionally a Vijay stronghold. We investigated in this regard with an insider in the Kerala industry and this is what he had to say

 

"Kaththi's Kerala rights were sold for a big sum of 4.5 crores and the film's performance in the first 4 days has been commendable. The first 4 days gross is around 4.5 crores and the net is close to 3.8 crores. If the film continues its good performance, Thuppakki's lifetime Kerala gross can be bested. This Sunday would be crucial for business but Kaththi is easily a safe prospect from a business perspective in Kerala"

 

Meanwhile, Thameens Release, Kaththi's distributors in Kerala and also the producers of Vijay's upcoming movie with Chimbudevan (Vijay 58), are delighted with the performance of Kaththi in Kerala. They have sent out an exclusive letter to Behindwoods sharing their happiness on their recent success.

 

"All our theaters and fans are extremely happy on the huge success of "KATHTHI" in Kerala. After the thronging of theaters by fans, its now family and kids filling up during the weekends. Reviews from the audience and theaters confirm to us that this film will continue for a long run at the screens. 

 

Sri. Vijay is always treated as their own brother by kids, boys, girls and also fans. In Kerala, they are in much awe and are in love with his outstanding performance. Sri. Murugadoss has once again proved that he is one of the most talented directors in India. A special thanks to him !!!

 

Kaththi will for sure break all the collection records in Kerala, as well as in all the territories released"