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He was also associated with the audio release
of Bommalattam and the publicity of the film.
In recognition of this, he was recently awarded
the Young Entrepreneur of the year award by the
British Council.
This entrepreneur is up with another first in
the industry; he has planned to release films
on cell phones directly and is in talks with a
leading cellular operator in this connection.
That apart, he also intends foraying into film
production business. He sees release of films
over cell phones as an innovative platform for
wider reach for small budget films that cannot
get the required cinemas for release and also
as a measure to curb piracy.
Don't be surprised if they start with a bang with
Bharathi Raja's Bommalattam laying the foundation
stone.
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