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Do the horoscope determine a hit?
Tamil Actors
Is it all in the stars? Success or failure, is it in your horoscope? Well, that’s what Kodambakkam producers think, no matter what religion they belong to. Numerology, face reading and astrology experts are ruling the roost.

A cautious producer first listens to the story told by a director. If the story is good and suitable to box-office norms, the producer calls for a horoscope of the director. The expert reads it and if all the permutations and combinations are right, the director is booked. Then the heroes and heroines are determined and their horoscopes read and interpreted. It doesn’t matter if the hero has given a string of hits. How is his future? —Well, that ought to be considered.
The actors themselves are superstitious, even the so-called atheists of the industry. They have there own sentiments to follow.
Good story, good music, good talents do not matter at all. Now why are the producers so superstitious? It is not only the producers but also the artistes and technicians who are superstitious. As if to confirm their fears, sometimes events too happen in coincidental ways.

Theirs fears and beliefs are understandable. Crores of rupees are invested and nothing in the industry is predictable. By the time a movie is release, the taste may have changed. By the time a movie is released, someone else would have come out with a similar theme
Producers
By the time a movie is released, an artiste may have lost his market. And then there are the heroines who become depressed or fall sick thus putting the producer into jeopardy.

The producer who dumps crores of rupees has to hand so many unpredictable factors. What better way than to consult the stars of the stars and the directors!.
 
     
   
 
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