Use of wider platforms- Like cricket commentary
USE OF WIDER PLATFORMS- LIKE CRICKET COMMENTARY

Apart from being an accomplished Radio Jockey, Balaji is also a really entertaining cricket commentator. RJ Balaji used the platform to talk about his venture and had also posted a video of a congratulatory message from World cup winning cricketer Kapil Dev. One of the film's songs was also released during the live commentary of a match session