Actor Vijay’s Mersal created waves at the box office upon its release and it seems like the film's Telugu version Adhirindhi, which released recently, is being widely celebrated in Andhra Pradesh. Talking to us about the response to Adhirindhi, Sri Thenandal Films’ Hema Rukmani said:

“We have released the film in a record number of screens and the response to Adhirindhi is super positive. They are celebrating Vijay sir in Andhra now and it is his most loved film in the state. Vijay sir will be celebrated as a superstar in Andhra Pradesh soon and I guess Mersal is the base for it. We are very proud at TSL to be instrumental in being part of Vijay sir's growth in Telugu market.”