In today’s fast-paced world, social media is accessible to one and all and smartphones have aided people to use social media as a tool to share their views and opinions and also to constantly talk about the topics that people are attracted towards.

According to reports, the most talked about topics in the country, on Twitter in the year 2017 include Vijay’s big Diwali release Mersal and SS Rajamouli’s big sequel film Baahubali 2. Mersal which happens to be the first-ever Tamil film to get the custom emoji, has had over 1.7 million Tweets in three days. A massive number for Vijay’s big film on the micro-blogging site. Reports also suggest that this, in turn, helped Mersal finish as the 'Top Hastag Trend' of the year.