Javed Akhtar, the famous lyricist and award - winning poet has criticized Kolaveri di strongly. He said the music, singing, and especially the lyrics were substandard. The lyricist said that nowadays thanks to aggressive marketing even average fare becomes insanely popular.
Akhtar added that quality should be given precedence over all else and Kolaveri di lacks quality. Dhanush has been a good sport about the criticism and has taken it in his stride. He is willing to accept both the bouquets and the brickbats.