Marlboro cigarettes target Indian youth with veiled advertising strategies: Report

According to reports, Tobacco giant Philip Morris' have violated India's legal norms of marketing strategies of advertising at kiosks and free distribution in bars for youth, for its cigarette brand Marlboro. Tobacco-control officer SK Arora stated vendors were paid extra for such ads. Notably, a Facebook post in 2016 read, "We're searching A++ Hot & Gorgeous girls for Marlboro pub activity...in Delhi."

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