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Apple debuts its first TV Show - Planet of the Apps

American tech giant Apple on Tuesday aired its first TV series 'Planet of the Apps', in which developers pitch their app ideas to a panel of celebrities. The panel constitutes actresses Gwyneth Paltrow and Jessica Alba musician Will.i.am, and entrepreneur Gary Vaynerchuk. The contestants are given a minute to explain their idea while they descend to the stage in an escalator.

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