I'm writing this article in response to Mr. JK Arasan's "WHY KAMAL SIR SHOULD NOT?" column. I would rather call it rant, or the frustrations of a fan, which I do understand. However, this part irked me to no end:

"Secondly, we have ARR, Yuvan and Harris. All knows the market value of these music directors then why Shankar, Ehsaan & Loy? Did they give any hits in Tamil? Were the songs of Aalavanthan great hits? Why Kamal not working with great personalities of our Tamil cinema like Shankar, ARR etc. What ego is that?"

I find that extremely insulting. First things first, why do you care what their market value is? The producer of the movie is to decide where to spend his money, he's knows what he's doing. 

Secondly, Shankar, Ehsaan & Loy are arguably the second most critically acclaimed musicians after the maestro himself in mainstream Bollywood cinema. 

For the record, their top selling albums, for your info, are (no of albums sold in India alone in brackets): Kal Ho Naa Ho (23,00,000), Dil Chahta Hai (20,00,000) Kabhi Alvida Naa Kehna (20,00,000), Bunty Aur Babli (19,00,000), Salaam E Ishq (16,50,000), Don (15,00,000), Jhoom Barabar Jhoom (15,00,000), Rock On (12,00,000). There are more, but you can find it for yourself. Let me know how Yuvan and Harris do in comparison.

Your next question - "Were the songs of Aalavandhan great hits?" - Actually, yes. The album sold 2,00,000 copies within six hours of its release. Even if it didn't that was one of their first films, the pre- Dil chahta Hai days. I would be surprised if anyone sold albums like hot cake unless it's a Roja. 

And let’s not even discuss about critically acclaimed albums, and awards won. Wikipedia is your friend.

Of course, Kamal could work with A.R Rahman and the likes, but your accusations regarding S-E-L are ridiculous and from ignorance.  Please do some research before posting such articles in public domain.