This
encouraged the entry of talented youngsters
who were giving quality films in many of
the Indian languages. Corporatisation also
saw the sudden steep in the salary offered
to top stars.
However with the recession, things have
turned a volte-face and now the industry
is working towards bringing down the salary
of stars to keep them going. In Bollywood,
many leading stars have opted to go down
on their salary. In Kollywood too it has
been said that corporate film companies
will be reducing their salaries to the stars
and stars like Ajith and Vijay also will
be reducing their remuneration. When President
of Producer’s Council Rama Narayanan
was approached to give his opinion on this,
he said, “I am not aware of the salary
policies of the corporate companies towards
Tamil stars. But our council will be discussing
on this in our next meeting.”
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