Raavanan
and its Telugu version Villain will be released
and marketed by the Big Cinemas, which belongs
to the Anil Dhirubhai Ambani’s Group Reliance
Media Works. Being a Mani Ratnam directed venture,
this film has garnered enough attention already.
Yet another factor is that the film’s
lead stars Vikram and Aishwarya Rai Bachchan
enjoy a huge fan following among the Tamil and
Telugu community. The highlight of Raavanan
is that its music has been scored by the Oscar
winner A R Rahman. A press note from the
Big Cinemas state: “BIG Cinemas US has
190 screens present across 20 cities and has
successfully created a pan US footprint and
the circuit accounts for 20-35% of Hindi box
office collections and over 70% of Tamil and
Telugu box office collections from the US.” |