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DRAMA
PRIOR TO ENDHIRAN RELEASE IN BIRMINGHAM, UK |
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By
Behindwoods Visitor Vetri |
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The
views expressed in this column are that of the visitor.
Behindwoods.com doesn't hold responsible for its content. |
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There is a huge South Indian contingent in Birmingham,
UK. Rajini fever had gripped the city and the week end
shows were house full. The movie was released in a record
27 screens across UK in Tamil which is more than what
some of the Hollywood movies have managed recently.
However we fans were disappointed to find there weren’t
any promotional posters at the theatre for our superstar.
This was the motivation behind us to make a collage
of posters to be displayed at the theatre but was met
with opposition. This sowed the seeds for what happened
to be an exciting phase before Endhiran release on Thursday.
I went to the theatre seeking permission but copyright
issues and lack of space were cited as reasons for rejecting
the request. I explained the fan following of our hero,
his demigod stature and the joy it would bring to the
fans here but it didn’t work. Manager was adamant
and I was left with just one way of achieving it, through
‘singa pathai’, in our thalaivar’s
style.
Finally out of frustration, I asked the manager what
if I managed to get permission from the distributors
of the movie for which he replied I also needed to get
through the theatre authorities at London. He wished
me luck before I left but felt it was impossible as
there were only few hours left before the release. I
also didn’t know anyone at Ayngaran at the time
and was just hopeful of pulling it off.
I returned home, searched for the contact details, contacted
Ayngaran and explained the situation here. Mr. Charles
at Ayngaran asked me to send a mail and said he would
do the needful within fifteen minutes. He did keep up
his word and we could now get the posters to the theatre.
Now having got the permission, we decided to put in
extra efforts to make the collage even bigger. In the
mean time, I went to the theatre and you know why just
to show off anything is possible for a super star fan.
We got more posters printed out and got to the theatre
in time.
Response was unbelievable and it was almost equal to
Chennai experience. Whistles, screams, slogans and thunderous
applause was seen through out the movie. Rajini is a
phenomenon and the movie was an experience. Expectations
were satisfied and that in itself is an achievement.
There was a moviegoer from Czech Republic in the theatre
and was awestruck by our celebrations. He joined us
in chanting slogans of Superstar and wanted a photograph
with the poster. Such is the attraction of our superstar.
He is a robotic magnet and has managed to attract all
our hearts. The magnet is the most powerful in the world
and nothing can ever come in between the connection.
I can go on to give a full review here but would probably
do that in another column.
Vetri
Birmingham, UK
(Superstar fan team: Vetri, Karthik, Nirmal, Venki,
Rajeev, Vasu and Hari) |
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Tags
: Endhiran,
Rajinikanth,
AR
Rahman,
Shankar,
Aishwarya
Rai |
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