Slideshow by
Santhosh, E-mail : behindw@behindwoods.com
The
latest fashion in the marketing is to use
film stars for endorsing the brand products.
The idea for doing this is to create a residual
impression in the minds of the target audience.
It was actually started in Bollywood, and
slowly it has moved towards Kollywood also.
All top
stars
including Vijay,
Vikram,
Madhavan
and many other film stars have been used for
endorsing the products. This show brings the
top celebrities who had given their backing
to some of the famous products.
