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  Sharukh Khan to endorse LUX soap
 
  Behindwoods
  September 8, 2005
 
 
  King Khan of Bollywood has now joined hands with Lux soap. The badshah has given his backing to many products
 

and all of them were hits. The beauty soap is entering the 75th year. So, to celebrate this they want to do something different. The immediate idea was to launch Shah Rukh Khan as the brand ambassador. Already they have done many ads with celebrities like Aishwarya Rai, Rani Mukherji and many other film stars. For Shah Rukh Khan, this is the first time he is endorsing for soaps.


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