Jeyam Ravi’s ongoing project called Idhayathirudan is produced by KB’s Kavithalayaa. It is being directed by Charan, a protégé of KB. The heroine of the film is Kamna Jethmalani of Mumbai. Kamna is a well-known face in the Mumbai modeling circuit. The photosession for the film went off smoothly with the talented girl giving just the right amount of oomph in front of the camera. Kamna, by the way, is the grand-niece of firebrand lawyer-politician, Ram Jethmalani.